This is gogplay.com (Google developer expertise website). On July 13th, Google developers sent a group notification about policy updates, mainly on three topics, namely [New Policy], [Policy Update], 【Reminder】. This policy update affects developer accounts of all organization/company types, and also affects some individual developer accounts.
Starting from August 2023, all newly registered company-type Google Play developer accounts must be bound to a D-U-N-S ® Number. Each company entity can only apply for a unique D-U-N-S ® Number. When registering a new Google developer account, If you register as a company type account, you must verify the D-U-N-S ® Number that the company subject information is consistent with. This move is somewhat imitated by the Apple Store. In the early days, Apple took the lead in implementing D-U-N-S ® Number verification for company-type developers.
D-U-N-S ® Number verification for company-type accounts will be implemented first on newly registered developer accounts, and will be gradually and fully implemented on all old company developer accounts. There is often an interval between comprehensive policy implementations, so different old accounts will encounter Such verification issues do not constitute any violation or risk control behavior, but are normal policy updates.
Google play management center requires expanding the scope of verification
Build trust by expanding verification of developer identity and payment information
Improve transparency with new Developer Information section
This expanded verification is not limited to the previous audit phone verification or additional address proof verification. Detailed article is linked below.
The above content is the interpretation of the impact of this policy adjustment update. With the upcoming new regulations, developers who use false identity information at will and abuse false information without certainty may be hit to a certain extent. For more follow-up actual policy thresholds, we will update and answer them in a timely manner, or provide corresponding avoidance and cracking plans.
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